Feb 24 How to Write a Press Release Journalists will actually Use How can you cut through the noise and get noticed when content trades receive hundreds of press releases daily, and only publish a...
Jan 20 Secrets of the Prank Format Revealed With the return of Revenge Prank on MTV, and streamers exploring the genre, Gary Carpenter considers what makes a prank format work - or not
Jan 14 How to Get the Best Partners and Deals for your Format idea TV industry veteran Michel Rodrigue reveals how to get the right partners - and the fairest deals - to take your format from idea to...
Jan 6 Can Facebook’s Rival Peak help TV become truly interactive? David J. Bodycombe argues that for interactive TV to really come of age it must connect viewers to each other as well as to the content.
Dec 2, 2020 How Not to Give Away a Million - it's all in the format design Game-show guru David J. Bodycombe reveals the techniques for keeping a big money quiz show within its prize budget.
Nov 17, 2020 How Decision Points help make a good TV format better. DECISIONS As The Format Doctor, I examine the health of new-born formats. And one vital sign I always check is the number of its Decision...
Oct 19, 2020 Using LinkedIn to pitch formats 3 months before the meeting Daniel Ravner, CEO of Ravner – Marketing Innovation, The Perspective and Format People consultant - argues that the TV Format industry...
Sep 12, 2020 Transforming Formats from Regular TV to Streamers Nothing prepared me for the transformation of Disney's Fairy Tale Weddings from Freeform to Disney+
Aug 18, 2020 Making a reality show? 9 Lessons from Lockdown One of the tools I’ve developed for consulting on reality formats is The List of Opposites. Imagine 2 columns. In the left-hand column...
Jul 20, 2020 Pitch Competitions - 3 Good Reasons to take part The Format People have been designing, organising and judging pitch competitions around the world for many years.
